POLARIS MEDIA ASA
Polaris Media ASA is a Norwegian public limited company (allmennaksjeselskap, ASA) registered with the Brønnøysund Register Centre’s Enhetsregisteret under organisation number 992614145. The company was incorporated on 25 April 2008 and entered into the business register on 7 May 2008. Its registered business address is Ferjemannsveien 10, 7042 Trondheim, with a postal address at Postboks 3200 Torgarden, 7003 Trondheim, and Brønnøysundregistrene classifies its principal activity under NACE code 58.120, “Utgivelse av aviser” (newspaper publishing); the registry records the company as active, with no bankruptcy, compulsory liquidation or winding-up proceedings recorded. Polaris Media ASA is the parent company of a regional newspaper publishing group whose Norwegian subsidiaries, including Polaris Media Midt-Norge AS, Polaris Media Nord-Norge AS, Polaris Media Nordvestlandet AS, Polaris Media Vest AS, Polaris Media Øst AS and Polaris Media Sør AS, publish around thirty local and regional titles, among them Adresseavisen, Sunnmørsposten, Fædrelandsvennen, Romsdals Budstikke, Harstad Tidende and Troms Folkeblad. Through the Swedish holding company PNV Media AB, of which Polaris Media ASA became sole owner on 18 June 2025 after buying out NWT Gruppen’s remaining 20% stake, the group also owns Stampen Media AB, publisher of Göteborgs-Posten and other regional and local titles on Sweden’s west coast. Polaris Media ASA’s shares have traded on Oslo Børs since 2008 under the ticker POL (ISIN NO0010466022). Brønnøysundregistrene’s most recently reported figure for the parent legal entity is 74 employees; this figure relates to Polaris Media ASA itself rather than the wider consolidated group, which extends across its Norwegian regional subsidiaries and Stampen Media in Sweden. Recent developments include the October 2024 sale of more than 3.1 million B-shares in Schibsted ASA, about 1.35% of Schibsted’s share capital, at NOK 321 per share, which funded an extraordinary shareholder dividend; the completion of full ownership of Stampen Media AB in June 2025; and an increase of the group’s stake in Polaris Media Sør AS to 100% in September 2026. At the company’s ordinary general meeting in May 2026, Stig Eide Sivertsen was elected as the new chair of the board, succeeding Trond Berger, and in June 2026 Polaris Media ASA announced that chief executive Per Axel Koch, in the role since the group’s founding in 2008, would be stepping down. Registration as active on the Norwegian business register does not by itself confirm current trading activity.
- Company fundamentals
- Corporate linkage & group structures
- Digitized company financials
- Firmographics — websites, social profiles, revenue and employee estimates
Shareholders
5
Shareholders of Polaris Media ASA
Polaris Media ASA is listed on Oslo Børs, where Norwegian securities law requires holdings to be recorded in the VPS (Verdipapirsentralen) central securities register, but the sources reviewed for this profile do not include a complete, currently dated extract of that register. According to news reporting that cited the company’s shareholder register in connection with an extraordinary dividend paid following the October 2024 sale of its Schibsted ASA shares, the largest disclosed shareholders as of November 2024 were Schibsted Media AS, with approximately 29.4% of the shares, and NWT Media AS (Nya Wermlands-Tidningen AB), with approximately 26.8%. Erik Must was reported to hold approximately 15%, with Blommenholm Industrier AS, Amble Investment AS (linked to Odd Øie, approximately 1.5%), and nominee or custodian accounts held in the names of J.P. Morgan and The Bank of New York also appearing among the ten largest holders, several without a disclosed percentage. These figures are dated November 2024 and have not been confirmed as current as of this profile’s research date; they are direct or indirect interests as reported and are not assumed to represent a complete share register.
Ultimate beneficial ownership
No authoritative source reviewed identifies an individual as a beneficial owner of Polaris Media ASA. Schibsted Media AS and NWT Media AS are themselves corporate shareholders without a disclosed complete ownership chain in the sources reviewed, so no effective indirect percentage can be calculated for any individual standing behind them, and no ultimate beneficial owner is reported for this profile.
Data availability
Shareholder disclosure for Polaris Media ASA is classified as Major shareholders only: press reporting identifies the largest holders as of November 2024, but this profile did not verify a complete, currently dated VPS shareholder register, and nominee or custodian holdings such as those recorded in the names of J.P. Morgan and The Bank of New York may obscure the identity of underlying beneficial holders.
Sources
- Brønnøysundregistrene (Norwegian Register of Business Enterprises), company record for organisation number 992614145, retrieved 18 September 2026
- m24.no, “Se listen: De ti største aksjonærene i Polaris Media kan få millioner i utbytte etter Schibsted-salget”, 11 November 2024
- e24.no, “Polaris Media har solgt aksjer i Schibsted for over 1 milliard kroner”, October 2024
Registry feed — rows exactly as filed with the source register, including entries the profile above does not cover.
| Shareholder | Type | Holding | Source Document |
|---|---|---|---|
| SCHIBSTED MEDIA AS | 29.4% | ||
| NWT MEDIA AS | 26.8% | ||
| Øvrige Aksjonærer | 23% | ||
| MUST INVEST AS | 14.8% | ||
| J.P. Morgan Se | 5.9% |
Officers
49
Directors and officers of Polaris Media ASA
Polaris Media ASA is governed by a board of directors (styre) under Norwegian company law. Based on the company’s official governance pages, the board comprises Stig Eide Sivertsen (chair, elected at the May 2026 annual general meeting, succeeding Trond Berger) and Stefan Persson (deputy chair), together with shareholder-elected members Annette Björkman, Bente Sollid, Thale Kuvås Solberg, Siv Juvik Tveitnes and Ragnar Kårhus, and employee-elected representatives Monika Vartdal Giske, Lajla Ellingsen and Emil Veimoen. Group management (konsernledelsen), a separate body from the board, is led by chief executive Per Axel Koch, who has held the role since the group’s founding in 2008 and whose planned departure the company announced in June 2026; other members include Jørgen Aune (chief financial officer), Tove Nedreberg (managing director, Adresseavisen and Polaris Media Midt-Norge), Kirsti Husby (editor-in-chief, Adresseavisen), Harald H. Rise (managing director, Polaris Media Nordvestlandet and Polaris Media Nord-Norge), Håvard Kvalheim (managing director, Fædrelandsvennen and Polaris Media Sør), Mari Brænd Hjelmeland (chief product officer), Asle Vestvik (chief technology officer) and Christofer Ahlqvist (managing director, Stampen Media, and editor-in-chief, Göteborgs-Posten). Individual appointment dates, occupations, nationality and country of residence are not disclosed in the sources reviewed for these individuals and are reported here as not disclosed rather than inferred from names or roles.
Recent officer changes
- Stig Eide Sivertsen was elected chair of the board at the ordinary general meeting in May 2026, succeeding Trond Berger, who had chaired the board for five years.
- Siv Juvik Tveitnes, chief executive of Schibsted Media, was elected to the board at the same May 2026 general meeting.
- Chief executive Per Axel Koch announced his planned departure from the role in June 2026, after leading the group since its founding in 2008.
Data availability
Officer information for Polaris Media ASA is classified as Partial: current board composition and senior management titles are published on the company’s official website, but individual appointment dates, occupations, nationality and country of residence are not comprehensively disclosed for every officer in the sources reviewed.
Sources
- Polaris Media, “Konsernstyret i Polaris Media”, polarismedia.no/om-polaris-media/konsernstyret-i-polaris-media/, retrieved 18 September 2026
- Polaris Media, “Konsernledelsen i Polaris Media”, polarismedia.no/om-polaris-media/konsernstyre-og-ledelse/, retrieved 18 September 2026
- m24.no, “Stig Eide Sivertsen blir ny styreleder i Polaris Media”, 2026
Registry feed — rows exactly as filed with the source register, including entries the profile above does not cover.
Group Structure
Group structure of Polaris Media ASA
Polaris Media ASA is the publicly listed parent company of its group; no immediate or ultimate parent company above Polaris Media ASA was identified in the sources reviewed, and its largest disclosed shareholders, Schibsted Media AS and NWT Media AS, each hold reported minority stakes rather than a controlling interest. Brønnøysundregistrene records several Norwegian subsidiaries operating under the Polaris Media name: Polaris Media Midt-Norge AS, Polaris Media Nord-Norge AS, Polaris Media Nordvestlandet AS, Polaris Media Vest AS, Polaris Media Øst AS and Polaris Media Sør AS, in which Polaris Media ASA increased its stake to 100% in September 2026 according to a company announcement. Outside Norway, Polaris Media ASA wholly owns the Swedish holding company PNV Media AB, which according to a company press release wholly owns Stampen Media AB, publisher of Göteborgs-Posten and other regional titles on Sweden’s west coast; full ownership was reached on 18 June 2025, when Polaris Media bought out NWT Gruppen’s remaining 20% stake in PNV Media, having already acquired VK Media’s 10% stake in March 2025.
Verified corporate relationships
| Entity | Country | Registration number | Relationship | Ownership | Status | Information date |
|---|---|---|---|---|---|---|
| Polaris Media Midt-Norge AS | Norway | 992648198 | Direct subsidiary | Ownership percentage not disclosed | Active | 18 September 2026 |
| Polaris Media Nord-Norge AS | Norway | 992648236 | Direct subsidiary | Ownership percentage not disclosed | Active | 18 September 2026 |
| Polaris Media Nordvestlandet AS | Norway | 992133716 | Direct subsidiary | Ownership percentage not disclosed | Active | 18 September 2026 |
| Polaris Media Vest AS | Norway | 928964515 | Direct subsidiary | Ownership percentage not disclosed | Active | 18 September 2026 |
| Polaris Media Øst AS | Norway | 934403924 | Direct subsidiary | Ownership percentage not disclosed | Active | 18 September 2026 |
| Polaris Media Sør AS | Norway | 911783576 | Direct subsidiary | 100% | Active | September 2026 |
| PNV Media AB | Sweden | Not disclosed | Direct subsidiary | 100% | Active | 18 June 2025 |
| Stampen Media AB | Sweden | Not disclosed | Indirect subsidiary (via PNV Media AB) | 100% | Active | 18 June 2025 |
Recent structural changes
- Polaris Media ASA became sole owner of Stampen Media AB, via PNV Media AB, on 18 June 2025, after purchasing NWT Gruppen’s remaining 20% stake for SEK 195 million, having already bought VK Media’s 10% stake in March 2025.
- Polaris Media ASA increased its ownership stake in Polaris Media Sør AS to 100% in September 2026.
- Polaris Media ASA sold its remaining direct shareholding in Schibsted ASA in October 2024, ending a cross-shareholding between the two media groups.
Data availability
Corporate-linkage information for Polaris Media ASA is classified as Partial: the existence and registration numbers of its Norwegian subsidiaries are confirmed via Brønnøysundregistrene, and full ownership of its Swedish operations is confirmed via company announcements, but exact ownership percentages for some Norwegian subsidiaries and the registration numbers of the Swedish entities were not disclosed in the sources reviewed.
Sources
- Brønnøysundregistrene (Norwegian Register of Business Enterprises), enhetsøk for “Polaris Media”, retrieved 18 September 2026
- Polaris Media / NTB Kommunikasjon press release, “Polaris Media kjøper resterende aksjer i Stampen Media fra NWT Gruppen”, 18 June 2025
- Kampanje.com, “Polaris Media øker sin eierandel i Stampen Media til 80 prosent”, 27 March 2025
- Euronext, company announcements for Polaris Media ASA (POL / NO0010466022), September 2026
Registry feed — rows exactly as filed with the source register, including entries the profile above does not cover.
POLARIS MEDIA ASA
Norway
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Frequently Asked Questions
What is Polaris Media ASA's registration number?
Polaris Media ASA is registered in Norway's Brønnøysund Register Centre (Brønnøysundregistrene) under organisation number 992614145.
When was Polaris Media ASA incorporated?
Polaris Media ASA was incorporated on 25 April 2008 and was entered into the Norwegian business register (Enhetsregisteret) on 7 May 2008.
What is Polaris Media ASA's legal form?
Polaris Media ASA is an allmennaksjeselskap (ASA), the Norwegian legal form for a public limited company whose shares may be offered to the public and listed on a stock exchange.
What is Polaris Media ASA's current registry status?
Brønnøysundregistrene records Polaris Media ASA as active, with no bankruptcy, compulsory liquidation or winding-up proceedings recorded. An active registry status does not by itself confirm that the company is currently trading.
What is Polaris Media ASA's registered address?
The registered business address is Ferjemannsveien 10, 7042 Trondheim, Norway, with a postal address at Postboks 3200 Torgarden, 7003 Trondheim.
What does Polaris Media ASA do?
Polaris Media ASA is the parent company of a Norwegian regional newspaper publishing group, whose subsidiaries publish around thirty local and regional titles including Adresseavisen, Sunnmørsposten and Fædrelandsvennen, and which also owns the Swedish newspaper group Stampen Media AB.
Is Polaris Media ASA a publicly listed company?
Yes. Polaris Media ASA's shares trade on Oslo Børs under the ticker POL, ISIN NO0010466022.
Who are Polaris Media ASA's largest shareholders?
Press reporting on a November 2024 extraordinary dividend cited Schibsted Media AS (approximately 29.4%) and NWT Media AS (approximately 26.8%) as the largest shareholders; this profile could not verify a complete, currently dated shareholder register.
Who is the chief executive of Polaris Media ASA?
Per Axel Koch has been chief executive (konsernsjef) of Polaris Media ASA since the group's founding in 2008; in June 2026 the company announced his planned departure from the role.
Who is the chair of Polaris Media ASA's board?
Stig Eide Sivertsen was elected chair of the board at the ordinary general meeting in May 2026, succeeding Trond Berger.
Does Polaris Media ASA own Stampen Media?
Yes. Polaris Media ASA became the sole owner of Swedish newspaper group Stampen Media AB, via its holding company PNV Media AB, on 18 June 2025.
What is Polaris Media ASA's industry classification?
Brønnøysundregistrene classifies Polaris Media ASA's principal activity under NACE code 58.120, "Utgivelse av aviser" (newspaper publishing).
How many employees does Polaris Media ASA have?
Brønnøysundregistrene's most recently reported figure for the Polaris Media ASA legal entity is 74 employees; this relates to the parent entity rather than the wider consolidated group.
Where is Polaris Media ASA headquartered?
The company's registered address is in Trondheim, Norway. No authoritative source reviewed for this profile confirms that this registered office also functions as a corporate headquarters.
Is Polaris Media ASA's profile on Zavia.ai monitored or updated?
Yes. Zavia.ai monitors public registry, stock-exchange and company-disclosure sources for Polaris Media ASA and updates this profile as new verified information becomes available.