PURPLE INNOVATION, INC.
PURPLE INNOVATION, INC. is a registered legal entity registered in United States under 5750444, and its current status with Delaware Division of Corporations is active. The company was incorporated on 5 July 2016 and lists its registered address as United States. 1 shareholder is on record for PURPLE INNOVATION, INC., and since every one of them is a company rather than an individual, this particular filing does not on its own establish an ultimate beneficial owner (UBO) — identifying one would mean tracing the ownership of each shareholding company in turn. This profile is sourced directly from Delaware Division of Corporations and was last updated on 15 October 2026.
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Shareholders
1
One shareholder is currently on record for PURPLE INNOVATION, INC., reflecting the stock ledger kept by the company under state corporate law (e.g. §219 of the Delaware General Corporation Law) rather than a public filing.
The largest of these is SCHWAB STRATEGIC TRUST-Schwab U.S. Small-Cap ETF, holding 0.4% — the largest recorded stake.
Because the shareholder shown is a company rather than an individual, the ownership chain continues above this level, and no beneficial owner can be established from this filing alone.
| Shareholder | Type | Holding | Source Document |
|---|---|---|---|
| SCHWAB STRATEGIC TRUST-Schwab U.S. Small-Cap ETF | 0.4% | Delaware Division of Corporations |
Officers
5
The Ceo & Director of PURPLE INNOVATION, INC. currently on record is Robert T. Demartini; five officers are currently on record for PURPLE INNOVATION, INC., filed with Delaware Division of Corporations.
The register reports 12 officers in total, including past appointments, though only the 5 most relevant records are shown here.
Management authority at PURPLE INNOVATION, INC. sits with these individuals, not with shareholders, who are covered separately and hold ownership rather than control.
The source filing doesn't specify representation authority — whether officers can act individually or must sign jointly to bind the company — so that detail isn't available here.
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Frequently Asked Questions
Who owns PURPLE INNOVATION, INC.?
One shareholder is currently on record for PURPLE INNOVATION, INC., reflecting the stock ledger kept by the company under state corporate law (e.g. §219 of the Delaware General Corporation Law) rather than a public filing. The largest of these is SCHWAB STRATEGIC TRUST-Schwab U.S. Small-Cap ETF, holding 0.4% — the largest recorded stake. Because the shareholder shown is a company rather than an individual, the ownership chain continues above this level, and no beneficial owner can be established from this filing alone.
Who is PURPLE INNOVATION, INC.'s UBO (Ultimate Beneficial Owner)?
Every shareholder recorded for PURPLE INNOVATION, INC. is itself a company rather than a natural person, so no Ultimate Beneficial Owner (UBO) is identified at this level; establishing one would require tracing the ownership of each shareholding company in turn.
How many shareholders does PURPLE INNOVATION, INC. have on record?
1 shareholder is shown on record for PURPLE INNOVATION, INC..
What is PURPLE INNOVATION, INC.'s company registration number?
PURPLE INNOVATION, INC.'s registration number is 5750444, filed with Delaware Division of Corporations in United States. Its current status on the register is active.
Is PURPLE INNOVATION, INC. still an active company?
PURPLE INNOVATION, INC.'s status on Delaware Division of Corporations is listed as active.
When was PURPLE INNOVATION, INC. incorporated?
PURPLE INNOVATION, INC. was incorporated on 5 July 2016, according to Delaware Division of Corporations.
What is PURPLE INNOVATION, INC.'s registered address?
The registered address on file for PURPLE INNOVATION, INC. is United States.
Who are the officers/directors of PURPLE INNOVATION, INC.?
The Ceo & Director of PURPLE INNOVATION, INC. currently on record is Robert T. Demartini; five officers are currently on record for PURPLE INNOVATION, INC., filed with Delaware Division of Corporations. Management authority at PURPLE INNOVATION, INC. sits with these individuals, not with shareholders, who are covered separately and hold ownership rather than control.
Can Zavia monitor changes to PURPLE INNOVATION, INC.'s ownership over time?
This profile reflects a point-in-time snapshot from Delaware Division of Corporations. Zavia's monitoring API can track changes to PURPLE INNOVATION, INC.'s registered shareholders, officers, and group structure going forward, flagging updates as they're filed rather than requiring a manual recheck.
Can I access PURPLE INNOVATION, INC.'s data through an API?
Yes. Zavia's API connects directly to official government ownership registries across 195 countries and territories, including United States, so records like PURPLE INNOVATION, INC.'s registration, shareholder, UBO, and group-structure data can be queried programmatically instead of viewed one page at a time.
Where does this company information come from, and how current is it?
This record is sourced directly from Delaware Division of Corporations and was last synced on 15 October 2026.