BRAVE BISON GROUP PLC
BRAVE BISON GROUP PLC is a public limited company registered in England and Wales under company number 08754680. It was incorporated on 30 October 2013, originally as Rightster Group Plc, and changed to its current name on 9 May 2016. The company is recorded as active on the Companies House register, with its registered office at 2 Stephen Street, London, W1T 1AN.
Brave Bison Group Plc is classified under UK Standard Industrial Classification code 59132, "Video distribution activities." It operates as a media, marketing and technology company, delivering services through a portfolio of specialist trading divisions that include SocialChain, Engage Digital Partners, Brave Bison Performance, Brave Bison Commerce, MiniMBA and MTM. These divisions cover digital and social media marketing, sports and entertainment fan-engagement campaigns, e-commerce marketing, marketing training and technology consultancy, alongside an owned digital media network the company describes as reaching several hundred million video followers across managed channels.
Ordinary shares of Brave Bison Group Plc trade on London’s AIM market under the ticker BBSN (ISIN GB00BSLKLP68).
For the year ended 31 December 2025, Brave Bison Group Plc reported group net revenue of £34.1 million, up 60% year-on-year, and adjusted EBITDA of £6.8 million, up 51%, with adjusted basic earnings per share of 6.9p and a full-year dividend of 0.44p per share, per its final results announcement. For the six months ended 30 June 2026, the company reported interim net revenue of £23.9 million, up 98% year-on-year, and adjusted profit before tax of £4.1 million, up 120%, citing contributions from its sport and entertainment division and its MiniMBA training business.
Recent material developments include the December 2024 acquisition of sports and fan-engagement marketing agency Engage Digital Partners for approximately £11 million, and a strategic investment in AIM-listed market research group System1 Group Plc, in which Brave Bison Group Plc had become the largest shareholder with a stake of approximately 28% by mid-2026. In July and August 2026 the company announced, and subsequently increased, a firm cash-and-shares takeover offer for the remaining shares of System1 Group Plc, with an offer document posted to System1 shareholders on 27 August 2026 and an acceptance deadline of 26 October 2026; as at 22 September 2026 the offer had not yet completed.
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Shareholders
Shareholders of BRAVE BISON GROUP PLC
The Companies House persons-with-significant-control register for BRAVE BISON GROUP PLC (company number 08754680) discloses one active person with significant control: Tangent Marketing Services Limited (company number 04323657), recorded with the nature of control "has significant influence or control," notified 16 April 2020. No ownership percentage band is disclosed against this entry on the PSC register. Separately, a regulatory "Holding(s) in Company" notification effective 18 June 2026 reported that Oliver Green and Theodore Green (both executive directors of Brave Bison Group Plc) held combined voting rights of 16.9%, equivalent to 19,634,587 shares out of 116,319,751 shares in issue, down from a previously notified 17.5%. Trade press reporting (The Drum, 2019 and subsequent coverage) states that Tangent increased its holding in Brave Bison Group Plc from an initial stake acquired in 2019 to just over 22% of issued share capital. These figures are drawn from different disclosure mechanisms (PSC filing, TR-1 voting-rights notification and press reporting) and are not necessarily directly reconcilable from the sources reviewed. Company announcements relating to Brave Bison Group Plc’s 2026 investment in System1 Group Plc also state that System1 founder John Kearon received an approximate 8% shareholding in Brave Bison Group Plc as part consideration. Disclosure at this level is Major shareholders only: as an AIM-listed company, Brave Bison Group Plc’s full shareholder register is not public, and only PSC filings, major voting-rights notifications and disclosures made in company announcements are available.
Ultimate beneficial ownership
Trade press reporting identifies Oliver Green and Theodore Green as the beneficial shareholders of Tangent Marketing Services Limited, the corporate entity recorded on the Companies House PSC register as having significant influence or control over Brave Bison Group Plc. Both individuals are also directly disclosed as substantial shareholders and are serving directors of Brave Bison Group Plc. Because the PSC filing for Tangent Marketing Services Limited does not itself state an ownership percentage, and it is not clear from the sources reviewed whether the 16.9% voting-rights figure reported in June 2026 already includes shares held indirectly through Tangent Marketing Services Limited, no single calculated effective UBO percentage is presented here. Information date: PSC notification 16 April 2020; voting-rights notification 18 June 2026.
Data availability
Shareholder and UBO information for this UK-listed company is Major shareholders only: Companies House publishes PSC filings and the company publishes regulatory notifications for holdings that cross statutory disclosure thresholds, but a complete register of all shareholders is not publicly available. Figures from different sources and dates are not fully reconcilable on the evidence reviewed.
Sources
- Companies House, BRAVE BISON GROUP PLC persons with significant control, https://find-and-update.company-information.service.gov.uk/company/08754680/persons-with-significant-control, retrieved 22 September 2026
- Investegate, "Holding(s) in Company", Brave Bison Group plc, https://www.investegate.co.uk/announcement/rns/brave-bison-group–bbsn/holding-s-in-company/9628422, dated on or around 19 June 2026, retrieved 22 September 2026
- The Drum, "Tangent invests in social video group Brave Bison", https://www.thedrum.com/news/2019/06/20/tangent-invests-social-video-group-brave-bison, retrieved 22 September 2026
- Headline Bulletin, "Tangent MD joins Board of Brave Bison", https://hbuk.co.uk/angent-md-joins-board-of-brave-bison, retrieved 22 September 2026
Officers
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Directors and officers of BRAVE BISON GROUP PLC
As of the current Companies House register (retrieved 22 September 2026), BRAVE BISON GROUP PLC has six active directors and one active company secretary. The active directors are Gordon Haig Brough (appointed 11 July 2022), Oliver Charles Green (appointed 20 December 2019), Theodore Samuel Green (appointed 6 May 2021), Matthew John Law (appointed 17 February 2020), Yvonne May Monaghan (appointed 1 May 2026) and Philippa Kate Norridge (appointed 5 February 2020). Clare Fitzpatrick serves as company secretary, appointed 6 May 2026. All current directors for whom nationality is disclosed are recorded as British, resident in England or the United Kingdom. The register shows a long officer history, including 25 recorded appointments; the company’s own previously cached officer data, reflecting individuals who resigned between 2015 and 2020, is materially outdated and has been superseded by the current filing referenced here.
Recent officer changes
- Yvonne May Monaghan appointed as director, effective 1 May 2026 (Companies House).
- Clare Fitzpatrick appointed as company secretary, effective 6 May 2026, replacing Philippa Kate Norridge in that role (Companies House).
- Philippa Kate Norridge resigned as company secretary effective 6 May 2026, while continuing as a director (Companies House).
Data availability
Officer information for this jurisdiction is Full: Companies House publishes current and historical officer appointments, resignations and dates for UK-registered companies, including nationality where disclosed. Country of residence is published in general terms (e.g. "England"), not a full address; correspondence/service addresses shown by the registry are not residential addresses and are not used here to infer nationality or residence.
Sources
- Companies House, BRAVE BISON GROUP PLC officers, https://find-and-update.company-information.service.gov.uk/company/08754680/officers, retrieved 22 September 2026
Group Structure
Group structure of BRAVE BISON GROUP PLC
BRAVE BISON GROUP PLC is the ultimate parent of a verified corporate group; no controlling parent company is disclosed for it on the Companies House register. Its direct subsidiary is Brave Bison 2021 Limited (company number 13650722, England, a dormant intermediate holding company registered at the same address as Brave Bison Group Plc), in which Brave Bison Group Plc’s ownership of shares and voting rights of 75% or more was notified on 21 December 2021. Brave Bison 2021 Limited in turn is the disclosed person with significant control of two further active UK trading subsidiaries: Social Chain Ltd (company number 09166785; control notified 6 February 2023, having previously been held directly by Brave Bison Group Plc from the same date) and Engage Digital Partners Limited (company number 07923215; control notified 3 January 2025, following its acquisition). Separately, Brave Bison Group Plc disclosed in 2026 company announcements that it had become the largest shareholder in AIM-listed System1 Group Plc, with a stake of approximately 28%, and in July-August 2026 made a firm takeover offer for System1 Group Plc’s remaining shares; as at 22 September 2026 this offer had not completed and System1 Group Plc is not a subsidiary. Information current as of 22 September 2026.
Verified corporate relationships
| Entity | Country | Registration number | Relationship | Ownership | Status | Information date |
|---|---|---|---|---|---|---|
| Brave Bison 2021 Limited | England (GB) | 13650722 | Direct subsidiary | 75%+ shares/voting rights | Active (dormant) | 21 Dec 2021 |
| Social Chain Ltd | England (GB) | 09166785 | Indirect subsidiary (via Brave Bison 2021 Limited) | 75%+ shares/voting rights | Active | 6 Feb 2023 |
| Engage Digital Partners Limited | England (GB) | 07923215 | Indirect subsidiary (via Brave Bison 2021 Limited) | 75%+ shares/voting rights | Active | 3 Jan 2025 |
| System1 Group Plc | England (GB) | n/a | Possible relationship – strategic shareholding (~28%) and pending takeover offer, not a subsidiary | ~28% (offer for remainder pending) | Offer pending, not completed | 22 Sep 2026 |
Recent structural changes
- Acquisition of Engage Digital Partners Limited, control notified to Companies House 3 January 2025, following the company’s December 2024 acquisition announcement (approx. £11 million).
- Firm takeover offer announced for the remaining shares of System1 Group Plc, offer document published and posted 27 August 2026, subsequently increased, with a shareholder acceptance deadline of 26 October 2026 (not completed as at 22 September 2026).
- Brave Bison Group Plc’s direct PSC holding in Social Chain Ltd was replaced by indirect control via Brave Bison 2021 Limited, notified 6 February 2023.
Data availability
Corporate-linkage information is Full for the UK holding and trading subsidiaries verified via Companies House PSC filings. The System1 Group Plc relationship is a disclosed strategic shareholding and pending takeover offer rather than a completed corporate relationship, and other trading divisions referenced in company materials (for example MiniMBA and MTM) could not be matched with confidence to a specific active, independently-verifiable Companies House entity from the sources reviewed and are therefore omitted from the table above.
Sources
- Companies House, BRAVE BISON GROUP PLC persons with significant control, https://find-and-update.company-information.service.gov.uk/company/08754680/persons-with-significant-control, retrieved 22 September 2026
- Companies House, BRAVE BISON 2021 LIMITED persons with significant control, https://find-and-update.company-information.service.gov.uk/company/13650722/persons-with-significant-control, retrieved 22 September 2026
- Companies House, SOCIAL CHAIN LTD persons with significant control, https://find-and-update.company-information.service.gov.uk/company/09166785/persons-with-significant-control, retrieved 22 September 2026
- Companies House, ENGAGE DIGITAL PARTNERS LIMITED persons with significant control, https://find-and-update.company-information.service.gov.uk/company/07923215/persons-with-significant-control, retrieved 22 September 2026
- TipRanks, "Brave Bison Posts Offer Document for System1 Takeover", https://www.tipranks.com/news/company-announcements/brave-bison-posts-offer-document-for-system1-takeover-to-build-aim-marketing-data-challenger, retrieved 22 September 2026
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Frequently Asked Questions
What does BRAVE BISON GROUP PLC do?
Media, marketing and technology group operating via divisions including SocialChain, Engage Digital Partners, Brave Bison Performance, Brave Bison Commerce, MiniMBA and MTM (UK SIC 59132, video distribution activities).
Who owns BRAVE BISON GROUP PLC?
PSC Tangent Marketing Services Limited (04323657) has significant influence or control (percentage undisclosed); directors Oliver Green and Theodore Green reported combined voting rights of 16.9% as of June 2026; System1 founder John Kearon received an approx. 8% stake in March 2026.
Who is BRAVE BISON GROUP PLC's UBO (Ultimate Beneficial Owner)?
Trade press identifies Oliver Green and Theodore Green as beneficial owners of PSC Tangent Marketing Services Limited; no single calculated effective UBO percentage is available from the sources reviewed.
What is BRAVE BISON GROUP PLC's company registration number?
BRAVE BISON GROUP PLC's registration number is 08754680, filed with Companies House in United Kingdom. Its current status on the register is active.
Is BRAVE BISON GROUP PLC still an active company?
BRAVE BISON GROUP PLC's status on Companies House is listed as active.
When was BRAVE BISON GROUP PLC incorporated?
BRAVE BISON GROUP PLC was incorporated on 30 October 2013, according to Companies House.
What is BRAVE BISON GROUP PLC's registered address?
The registered address on file for BRAVE BISON GROUP PLC is London, United Kingdom.
What legal structure is BRAVE BISON GROUP PLC registered as?
BRAVE BISON GROUP PLC is registered as a Public Limited Company in United Kingdom.
What is BRAVE BISON GROUP PLC's revenue?
FY2025 (year ended 31 Dec 2025) net revenue £34.1m, up 60%; H1 2026 interim net revenue £23.9m, up 98% year-on-year.
Is BRAVE BISON GROUP PLC listed on a stock exchange?
AIM-listed on the London Stock Exchange, ticker BBSN, ISIN GB00BSLKLP68.
Who are the officers/directors of BRAVE BISON GROUP PLC?
6 active directors (Gordon Haig Brough, Oliver Charles Green, Theodore Samuel Green, Matthew John Law, Yvonne May Monaghan, Philippa Kate Norridge) and 1 secretary (Clare Fitzpatrick) per Companies House, current as of Sept 2026.
Does BRAVE BISON GROUP PLC have a parent company or subsidiaries?
Direct subsidiary Brave Bison 2021 Limited (13650722); indirect subsidiaries Social Chain Ltd (09166785) and Engage Digital Partners Limited (07923215); ~28% strategic stake in and pending takeover offer for System1 Group Plc, not yet completed.
Can Zavia monitor changes to BRAVE BISON GROUP PLC's ownership over time?
This profile reflects a point-in-time snapshot from Companies House. Zavia's monitoring API can track changes to BRAVE BISON GROUP PLC's registered shareholders, officers, and group structure going forward, flagging updates as they're filed rather than requiring a manual recheck.
Can I access BRAVE BISON GROUP PLC's data through an API?
Yes. Zavia's API connects directly to official government ownership registries across 195 countries and territories, including United Kingdom, so records like BRAVE BISON GROUP PLC's registration, shareholder, UBO, and group-structure data can be queried programmatically instead of viewed one page at a time.
Where does this company information come from, and how current is it?
This record is sourced directly from Companies House and was last synced on 22 September 2026.